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Founded in 1920 by Hans Riegel, Haribo is a German confectionary brand, renowned for its range of colorful and flavorsome sweets. Production commenced in a small kitchen with nothing more than a sack of sugar, a marble slab, a stool, a stove, a copper pot and a rolling pin. Today, Haribo is available in more than 100 countries worldwide, is produced at 16 locations in 10 countries – and continues to add new sweets, with flavors tailored to local preferences.